Abstract:
This study mainly investigates whether the women having saving accounts are
satisfied in relation to the problems they face. The study also investigate as the
secondary objectives with respect to (a) the levels of women satisfaction on their
saving account in banks; and (b) the difference of women's satisfaction on their
saving accounts with respect to state and non-state banks.
This study is therefore a survey on the unique saving accounts of women in
Batticaloa-Manmunai North, Sri Lanka. The main role players in this study are women
with unique saving accounts and the respective banks that provide such services to
those women. In this context, the women would be educated how far they can be
benefitted by maintaining such unique saving accounts and which banks have been
providing better services to them comparatively.
This study considers a number of one hundred samples (100) from the selected three
(3) state and four (4) non-state banks (Bank of Ceylon, People's Bank, National
Saving Bank, Commercial Bank, Hatton National Bank, Seylan Bank and Sampath
Bank) in this scope.
Descriptive statistics (mean, standard deviation, number of samples, ets.) are used to
evaluate the attributes of indicators, dimensions, and overall customer satisfaction (in
terms of Product, Information and Communication, Branch Staff and Convenience,
Price, and ATM and System).
