THE EFFECT OF THE ORGANIZATION GREEN CULTURE (OGC) ON BMPLOYEE GREEN BEHAVIOR (EGB) TIIE MEDIATING ROLE OF EMPLOYEE ENVIRONMENTAL COMMITMENT (EBC): SPECIAL REFERENCE TO SELECTED BANKS IN BATTICALOA DISTRICT

Abstract

This study aims to investigate the effect of Organization Green Culture on Employee Green Behavior the mediating role of Employee Environmental Commitment in the selected banks in the Batticaloa District. The research uses a quantitative research approach to collect data from employees working in seven banks in Batticaloa District. The study employs a structured questionnaire to collect data on Organization f Green Culture, Employee 6r..n Behavior, and Employee Environmental Commitment. The collected data analyzed using descriptive and inferential statistics to identify the relationship between Organization Green Culture, Employee Green Behavior and Employee Environmental Commitment, and to identify whether Employee Environmental Commitment mediates the relationship between Organization Green Culture and Employee Green Behavior among the employs of seven selected banks in Batticaloa District. The key findings of this study revealed that Organization Green Culture positively effect on Employee Green Behavior with mediating role of Employee Environmental Commitment in the surveyed banks in Batticaloa district. This survey is administered among 238 employees who are working in the selected banks in Batticaloa District of Sri Lanka. Furthermore, the study will provide a framework for future research on the same topic in different Districts or whole Sri Lanka. In this study, the statistical tools that used to analyze the levels of variables are mean and SD values, while relationships were measured by Person coefficients and liner regressions for further mediation analyzes. Overall, the study will help to enhance my understanding of the role of Organization Green Culture in the selected banks of the Batticaloa District and its effect on Employee Green Behavior with mediating role of Employee Environmental Commitment. The results of this study will have important implications for the environmental protection in the banking sector in the Batticaloa district and potentially in other regions as well.