dc.contributor.author | Sathiyasri, S | |
dc.date.accessioned | 2019-05-27T08:51:44Z | |
dc.date.available | 2019-05-27T08:51:44Z | |
dc.date.issued | 2017 | |
dc.identifier.uri | http://www.digital.lib.esn.ac.lk/handle/123456789/3610 | |
dc.language.iso | en | en_US |
dc.publisher | Faculty of Commerce & Management | en_US |
dc.subject | Consumer's attitude | en_US |
dc.subject | Viral marketing | en_US |
dc.subject | Consumer purchase intention | en_US |
dc.title | Impact of consumer's attitude towards viral marketing on consumer purchase intention in Dehiwala divisional secretariat | en_US |
dc.type | Undergraduate Report | en_US |
dc.identifier.sslno | FCM1825 | en_US |