Showing items related by title, author, creator and subject.

• ELECTRONIC CUSTOMER RELATIONSHIP MANAGEMENT (E-CRM), CUSTOMER EXPERIENCE AND CUSTOMER SATISFACTION FROM BANKING SECTOR: A COMPARATIVE STUDY BETWEEN STATE AND PRIVATE BANKS IN NUWARA ELIYA DISTRICT. 

  NEELAWATHURA, NEELAWATHURA WALAWWE MAHESH RASIKA BANDARA (Faculty of Commerce and Management Eastern University, Sri Lanka, 2023)

  CRM holds a significant position in the banking industry as there a.re very little to differentiate in banking industry in terms of the products and services available and hence it comes to better customer services and ...
• A STUDY ON RELATIONSHIP AMOUNG SERVICE QUALITY, BRAND IMAGE CUSTOMER SATISFACTION AND CUSTOMER LOYALTY A SPECIAL REFERNECE TO BANK CUSTOMER GALLE DISTRICT 

  WITHARANA, K.MALKISANJULA (DEPARTMENT OF MANAGEMENT FACULTY OF COMMERCE AND MANAGEMENT EASTERN UNIVERSITY , SRI LANKA, 2023)

  Currently, competition in the banking is growing. Thifrequires each bank to retain existing customers and add new customers. Of course, customer satisfaction is the main factor that can keep customers aflozJ and not move ...
• A study on theimpact of electronic customer relationship management on customer satisfaction in banks special refernce to Manmunai north divisional secretariat of Batticaloa 

  Kajanitha, S (Faculty of Commerce & Management, 2016)